Industry Leaders Honor Bernice Ash With Memorial Award

The NAMM Foundation, in partnership with several industry pioneers including Fred and Dinah Gretsch and the Ash family, have created the Bernice Ash Memorial Award. The award honors the remarkable life and legacy of Bernice Ash, a music retail visionary who spearheaded the expansion of the Sam Ash family-owned music stores.

Read more about the memorial award in this recent article from Music and Sound Retailer.